BROUWERIJ ‘T IJ
Crafting a beer legend
Brouwerij’t IJ is one of our longest standing clients, and one we’re particularly proud of.
Starting from a small brewery next to a windmill in Amsterdam, they have grown to become Holland’s largest craft beer, and a true Amsterdam icon.
We created an evolutionary design that kept some of the original design’s eccentricity, but turned it into a truly iconic brand that has become synonymous with Amsterdam. With the further expansion of the brewery, we’ve become proud brand guardians, keeping true to the unconventional and eccentric character of this fantastic beer brand.
As Brouwerij’t IJ has grown, so has their identity, and we’ve designed everything from beermats to boxes, from wall posters to website.