Oceanco Identity

Oceanco is one of the world leaders in megayachts, designing and building incredible yachts up to 140m in length. After growing to become one of the industry’s key players, Oceanco asked us to redesign their entire identity. Built on the renowned strategy of Peter Economides, our identity realigned their visual expression to match the highest standards they build to, with the yachts once again as the stars of the show.

Posititivity designed the entire corporate identity from stationery to website, from yacht brochures to invites and from signing to all office templates.

And with the challenge to let each item live up to the highest standards of the organisation and industry.

Only then we can say: Built by Oceanco.